hook (first 3s)
1.0/10
avg engagement
4.6/10
peak moment
30.0s
drop-off points
2.0
Visual Cortex
0.0/10
avg 5.1 · peaked 10.0 at 30.0s
What they SEE. Spikes on faces, text overlays, bright colors, fast cuts.
Somatomotor
0.9/10
avg 6.6 · peaked 10.0 at 15.0s
Body / physical movement. Spikes when there's action, motion, dancing, gestures.
Dorsal Attention
0.5/10
avg 3.8 · peaked 10.0 at 30.0s
Actively focusing. Locked-in viewing. High = they're paying real attention.
Salience / Ventral Attention
6.4/10
avg 2.8 · peaked 10.0 at 30.0s
'Wait, something changed.' Surprise, reveals, plot twists, pattern breaks.
Limbic
0.2/10
avg 5.8 · peaked 10.0 at 29.0s
Gut feeling. Emotional reaction, nostalgia, social / trust signals.
Frontoparietal Control
7.8/10
avg 3.5 · peaked 10.0 at 30.0s
Thinking it through. Active interpretation, curiosity, problem-solving.
Default Mode Network
0.4/10
avg 6.0 · peaked 10.0 at 25.0s
Relating it to themselves. This is what makes content feel personal, sticky, shareable. High DMN = 'this is ME.'
0.0s / 30.0sfiring: control 7.8