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squatch-02.mp4

38.0s · 7 brain networks measured
the verdict

Strong performer. Keep the formula and scale it.

what worked
  • Strong emotional signal (limbic 6.6/10). Hit a feeling.
  • Good surprise moment at 29.0s (salience peaked 10.0/10). Do more of that.
  • Made them think (frontoparietal control 6.7/10). Good for saves + rewatches.
what hurt you
  • Hook is weak (2.0/10). Viewers aren't locking in during the first 3 seconds.
do this instead
  • Open with movement, a face, bright color, or a pattern break. Cut the first 1-2s if it ramps slowly.
hook (first 3s)
2.0/10
avg engagement
7.4/10
peak moment
32.0s
drop-off points
0.0

watch the brain react, in real time

Play the video — the 3D brain pulses, the timeline sweeps, and the network cards glow based on what's firing at that exact second. This is what TRIBE v2 predicts a real viewer's brain is doing.

live — pulsing with the video
drag to rotate · scroll to zoomlow → high
Visual Cortex
0.0/10
avg 8.3 · peaked 10.0 at 21.0s

What they SEE. Spikes on faces, text overlays, bright colors, fast cuts.

Somatomotor
1.2/10
avg 6.8 · peaked 10.0 at 38.0s

Body / physical movement. Spikes when there's action, motion, dancing, gestures.

Dorsal Attention
0.0/10
avg 7.8 · peaked 10.0 at 27.0s

Actively focusing. Locked-in viewing. High = they're paying real attention.

Salience / Ventral Attention
4.3/10
avg 6.6 · peaked 10.0 at 29.0s

'Wait, something changed.' Surprise, reveals, plot twists, pattern breaks.

Limbic
0.0/10
avg 6.6 · peaked 10.0 at 33.0s

Gut feeling. Emotional reaction, nostalgia, social / trust signals.

Frontoparietal Control
8.4/10
avg 6.7 · peaked 10.0 at 29.0s

Thinking it through. Active interpretation, curiosity, problem-solving.

Default Mode Network
0.0/10
avg 5.2 · peaked 10.0 at 38.0s

Relating it to themselves. This is what makes content feel personal, sticky, shareable. High DMN = 'this is ME.'

0.0s / 38.0sfiring: control 8.4